The Model

Outcome-as-a-service for medical device makers: we run your commercial motion and get paid on what it produces. Here is exactly how that works.

01

Outcomes, Defined

Every engagement is scoped against a milestone ladder agreed up front — so progress is measurable long before the first signature, and nobody argues about what counts.

01

Qualified Engagement

A real buyer or distributor at the table — documented interest, verified fit, a named decision-maker.

02

Pilot

A sample order, evaluation, or letter of intent that puts the device in a buyer's hands.

03

Signed Deal

A distribution agreement or first purchase order — the core outcome we are accountable for.

04

Reorders

Recurring purchase orders as adoption grows — where aligned incentives compound.

02

Agents Run the Motion. An Operator Closes.

AI agents do the volume work: territory research, buyer qualification, regulatory-aware materials, personalized outreach, and follow-up cadence — at a scale no human team matches, with people reviewing everything that ships.

A Forward Deployed Operator — your FDO — embeds with your company and owns what machines cannot: relationships, negotiation, judgment, and the final signature. Every closed conversation feeds back into the agents, so the motion gets sharper with each deal.

03

How We Charge

A base engagement fee covers your embedded operator and the platform behind them. Success fees are tied to the milestones above — the deals we close and the orders that follow.

No seats, no licenses, no charges for activity that produces nothing. Terms are scoped per engagement — category, market, and margin structure all differ — so we price the outcome, not a list.

04

How an Engagement Runs

01

Assess

We qualify fit first: market access status, margin room, and category dynamics. We decline engagements we do not believe we can convert.

02

Prove

A scoped first outcome in one market — agents build the pipeline, your FDO runs it to a close.

03

Scale

What worked becomes a playbook: more markets, more buyers, compounding reorders.

Start With One Outcome

Tell us what you make and where you want it sold. We will tell you honestly whether we can convert it.

Start a pilot conversation